To learn more about our editorial approach, explore The Direct Message methodology. Every marketer has sat through the presentation. The consultant clicks to the next slide, revealing a detailed ...

Generative AI is a type of artificial intelligence designed to create new content by learning patterns from existing data.

Overview: Practical projects show how data supports real decisions across industries and services.Analytics skills grow ...

Market segmentation—dividing your target audiences into smaller categories that share similar characteristics—can be a powerful approach for marketers. A few ways it can benefit your brand include ...

A cornerstone of SAP’s announcements is Retail Intelligence, a new solution within SAP Business Data Cloud that applies AI to demand and inventory planning.

Machine learning didn’t disappear — it embedded itself. These seven competencies define what marketers must architect, govern and measure for 2026.

Discover the best business intelligence (BI) tools of 2026 that help enterprises transform data into actionable insights.

Leeron is a New York-based writer who specializes in covering technology for small and mid-sized businesses. Her work has been featured in publications including Bankrate, Quartz, the Village Voice, ...

What happens when intelligence moves off the cloud and onto the device? Edge AI Studio cuts latency, improves performance, ...